I don’t think any of us quite put this vision on paper or, on a PowerPoint like Project Fanchise. So instead, they decided to virtually reinvent football as we know it.Īllowing fans to call plays, earn points, climb a leader board, build rosters, and even help choose the direction the league goes going forward at times is a form of interaction sports fans have been begging for. That would simply result in another arena league competing for an audience in an already saturated marketplace. They knew that not only did they not want to be the “NFL lite” they didn’t want to be the same product as the Indoor Football League either.
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